Google Ads contextual advertising is set up by our company's specialists.
Contextual advertising acts selectively and is displayed to visitors of the Internet page whose sphere of interests potentially coincides/intersects with the topic of the advertised product or service, the target audience, which increases the likelihood of their response to advertising.
The principle of keywords is usually used to determine the relevance of advertising material on a website page. Search engines focus on keywords. Therefore, contextual advertising is more likely to be shown to a consumer who uses the Internet to search for interesting information about goods or services.
Almost all search engines on the Internet use contextual advertising systems to generate income. Contextual advertising systems allow you to place ads on pages with search results for certain keywords; on sites that have installed contextual advertising blocks on their pages and mobile applications.